How to generate leads online. Many people think that you need to invest money in order to see results. However, there are actually a few free methods that you can use to get started. In this blog post, I will share my two favorite free ways to generate leads online.
I will not be discussing the most popular social media and youtube methods. I am covering two methods that do not get as much attention as they should.
These methods are still great ways to generate leads on line. One of the reasaons why they work so well is that they are underutilized.
One of the best ways to gain traction in marketing is to stand out from the crowd. So any affiliate marketers use facebook and youtube, tic tok and instagram that those platforms can feel saturated.
#1: Generate Leads Online Using Quora
What is Quora?
Quora is a questions and answer platform. People go to this site to find answers to questions. Every answer on Quora is provided by users. People around the world use quora to find answers to their questions.
In order to be able to use Quora you will need to create an account. It is free to join. During joining you would pick the topics that interest you. I have a video on YouTube that walks you through how to sign up.
Why Should I Use Quora
Quora is a large information website. Many of the answers provided on Quora actually rank in Google search. You may have noticed this when you are seaching for the answer to some question on Google.
Quora is not as big as Twitter and Instagram but it's user base is growing. It is the second largest library behind Wikipedia. It receives 50 million + organic search visits every month.
Posting And Posting Guidelines
There are some guidelines that you need to follow when answering questions on Quora.
If yours is a new account make sure that you are not posting any links in your answers for the first couple of weeks.
You are allowed to add links to your profile. As people read your answers that you are posting they will check out your profile and click on your link or message you for more information.
How To Answer Questions Quickly And Easily
I use Jasper software to help me answer questions quickly and easily on Quora. As with any free method you want to be efficient with your time so that you can move on to other tasks.
In my blog post: How To Go Viral On Quora, I show you how to answer Quora questions easily. Interested in creating other social media content with Jasper? Check out this free training. How to create your next three months of social media content.
Consistency Makes The Difference
As you are more consistent with posting your answers you will start to "find your voice". Your answers will get better and you will gradually start getting more answer requests.
As your answers start getting more upvotes (similar to Facebook thumbs up), you will get more people clicking on your links in your Bio.
Quora is one of the best ways to get free leads online.
#2: Generate Leads Online Using SlideShare
I just recently learned about Slideshare. Slideshare is free to join. It is a platform where you can share what you love. You are doing this through presentations. It is owned by LinkedIn so it's focus is more professional.
This is a platform where you can upload your powerpoint presentations and get leads for free. You're going to spend time on this, but it doesn't cost anything at all!
It is also a great place to learn about different topics.
There are a number of benefits to using SlideShare for your marketing. As with any organic method you increase your exposure to gain brand awareness. You can use it to establish as a leader and deliver quality eduction
Because you are using presentations which are visual. The quality of your presentation is important.
I use Canva to create presentations. They have a number of templates that work well. If you want to make video presentations, Flexclip video editor is a great option.
I have included a video where I walk you through how to use Canva for your presentations.
General Guidelines Regardless Of Method
Use these tools to create content easily
I use Jasper (formerly Jarvis) and Canva (free account) to create my content. Canva does have a paid level and basically you get access to more images and templates.
If you are just starting out the free level of Canva works well for both of these methods.
Be consistent with your publishing schedule so people know when to expect new content from you.
Being consistent is critical if you are using Free (organic) methods to generate leads online.
Basically you are "paying" with your time and not your money.
If you are someone who does not like being on video or doing Facebook lives and TikTok these two methods can be a great way to generate leads on line.